Monday, 11 April 2011

Lesson 14 - Keyword Research

Lesson 14

Have you started doing internet marketing and made money from the internet already?
If not, please Take Action!
If yes, good for you! Are you making enough money then?

If not, you may want to identify the reasons why. One of the reasons may be that you are not doing enough to identify where the strongest market demand is. That's the reason why we are discussing "Keyword Research" today.

You should do market research to identify an internet "niche" (a specific interest group) and then dominate the niche. This is a lot easier than competing with many other internet marketers around the world on a general area.

You should begin your research on "long tail keywords" (three or four word phrases that have a few people searching for them everyday, but with only a few websites competing for them instead of thousands or even millions of websites competing for them). You must also understand that since less people are doing searches using these long tail keywords, it is important that you build a lists of long tail keyword search phrases (at least 30 phrases).

A tool that you can use to build your database of long tail keywords is Google AdWords.
After you build your database, confirm that these keywords can really apply to your product. Now, you can start to include all your long tail keywords in your marketing articles, videos, etc.

Monday, 4 April 2011

Lesson 13 - Marketing Techniques 1 (Article Marketing Part 3)

Lesson 13

Have you used all the 3 techniques (namely writing articles, participating in Yahoo Answers and creating Youtube videos) shared? If yes, have you started earning $$$ in your ClickBank? If you did, well done! Congratulations to you!

If not, do not be disappointed. There must be something that you can improve on. Ask yourself the following questions:

1. Am I using the 3 techniques to promote just 1 product? If not, you may not be focusing on the product well in order to market it effectively.

2. For writing articles, how many articles have you written? My trainer, Ewen Chia, has contributed more than 40 articles (with the same website link on these 40 over articles) just to talk about 1 product. So, don't be disappointed if your articles do not generate sales for you yet.

3. Are you using the best link in your article? Are you using the link to your squeeze page or to your affiliate link that goes directly to the merchant page? People may not be willing to pay immediately after reading your article. It may be better to use your squeeze page (will share more about constructing a squeeze page in later lessons) link instead. You can then capture their email addresses and email them to pre-sell more content every few days to increase the buying rate.

4. For Yahoo answers, did you give very good answers? Did you indicate a reference page for them to go, such as your ezine article?

5. Youtube video - did you also indicate your website link? Is your call for action strong?

Take time to improve on your techniques. Find out whether there are similar articles around and use them as reference to improve your contents and writing skills.

To Your Success!

Friday, 1 April 2011

Lesson 12 - Marketing Techniques 3 (Using YouTube Videos)

Lesson 12

You can also use Youtube to market your affiliate products. One of the easiest way to create a YouTube video is to do the following:

1. Create a powerpoint slide presentation for the products that you want to promote (You can use contents with reference to the article which you have written)

2. Download Camtasia Studio (a screen recording and video editing software) from http://www.techsmith.com/ (You have a 30-days trial period)

3. Follow the tutorial on the Camtasia Studio Learning Center site to learn how to convert the powerpoint presentation to a video (It's pretty simple)

4. Sign up for a free YouTube account

5. Upload your video on YouTube. That's all!

The most important thing is to learn from PowerPoint Help and Camtasia Studio Learning Center.
That's all!

Below is a video I have uploaded on YouTube:



You can also watch it here: http://www.youtube.com/watch?v=Jc7ffsvrxG0

Enjoy! Take Care!

Lesson 11 - Critical Success Factors

Lesson 11

I have written an article on critical success factors to affiliate marketing.

Have a look at it here:

==> http://www.docstoc.com/docs/74610829/7-Critical-Success-Factors-to-a-Successful-Affiliate-Marketing-Business

Talk to you again!