Monday, 11 April 2011

Lesson 14 - Keyword Research

Lesson 14

Have you started doing internet marketing and made money from the internet already?
If not, please Take Action!
If yes, good for you! Are you making enough money then?

If not, you may want to identify the reasons why. One of the reasons may be that you are not doing enough to identify where the strongest market demand is. That's the reason why we are discussing "Keyword Research" today.

You should do market research to identify an internet "niche" (a specific interest group) and then dominate the niche. This is a lot easier than competing with many other internet marketers around the world on a general area.

You should begin your research on "long tail keywords" (three or four word phrases that have a few people searching for them everyday, but with only a few websites competing for them instead of thousands or even millions of websites competing for them). You must also understand that since less people are doing searches using these long tail keywords, it is important that you build a lists of long tail keyword search phrases (at least 30 phrases).

A tool that you can use to build your database of long tail keywords is Google AdWords.
After you build your database, confirm that these keywords can really apply to your product. Now, you can start to include all your long tail keywords in your marketing articles, videos, etc.